Privacy Policy

Last updated: March 2026

Your privacy is important to us. This policy outlines how Warrington Tradesmen collects, uses, and protects your personal information when you use our website and services.

1. Introduction

Welcome to Warrington Tradesmen ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice or our practices with regard to your personal information, please contact us.

When you visit our website https://warringtontradesmen.co.uk (the "Website"), and more generally, use any of our services (the "Services," which include the Website), we appreciate that you are trusting us with your personal information. We take your privacy very seriously.

2. Information We Collect

We collect personal information that you voluntarily provide to us when you register on the Website, express an interest in obtaining information about us or our products and Services, when you participate in activities on the Website or otherwise when you contact us.

2.1 Information You Provide

Personal Information: We collect names, email addresses, usernames, passwords, contact preferences, and authentication data.
Business Information: If you register as a tradesman, we collect business name, trade category, service areas, phone numbers, and business descriptions.
Content: Reviews, questions, job posts, and any other content you submit to our platform.

2.2 Information Automatically Collected

We automatically collect certain information when you visit, use, or navigate the Website. This information does not reveal your specific identity but may include:

IP address, browser type, and device characteristics
Operating system and language preferences
Referring URLs and pages visited
Time and date of your visit and time spent on pages
Diagnostic data and performance metrics

3. How We Use Your Information

We use personal information collected via our Website for a variety of business purposes. We process your personal information in reliance on our legitimate business interests, to perform a contract with you, with your consent, and/or for compliance with our legal obligations.

To facilitate account creation and the logon process
To post testimonials or reviews on your behalf
To request feedback and contact you about your use of our Website
To manage user accounts and business profiles
To send administrative information and service updates
To protect our Services from fraud and misuse
To enforce our Terms of Service and other policies

4. Cookies and Tracking Technologies

We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Policy.

Third-Party Advertising: We use Google AdSense to serve ads when you visit our Website. Google may use information about your visits to this and other websites to provide advertisements about goods and services of interest to you.

Google, as a third-party vendor, uses cookies to serve ads on our site. Google's use of the DART cookie enables it to serve ads based on your visit to our site and other sites on the Internet. You may opt out by visiting the Google Ad Settings.

5. Sharing Your Information

We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, or to fulfil business obligations. We may share your data with:

We do NOT sell your personal data to third parties.

Your data is never sold to data brokers or marketing companies
We share only what is strictly necessary with our service providers
All third parties are contractually bound to protect your data

Service Providers: Supabase (database), Google (analytics & ads), and other processors that help us operate our platform
Legal Requirements: Where required by law, regulation, or valid government request
Business Transfers: In connection with a merger, acquisition, or sale of assets

6. Data Retention & Security

6.1 Retention

We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise it.

6.2 Security

We have implemented appropriate technical and organisational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure.

All data is stored in encrypted form in our Supabase database
Passwords are hashed using industry-standard bcrypt
All traffic is served over HTTPS with TLS encryption
Row-Level Security (RLS) ensures users can only access their own data

7. Your Privacy Rights (UK GDPR)

Under UK GDPR, you have the following rights in relation to your personal data:

Right to Access

Request a copy of the personal data we hold about you.

Right to Rectification

Request correction of inaccurate or incomplete data.

Right to Erasure

Request deletion of your personal data ("right to be forgotten").

Right to Portability

Receive your data in a portable, machine-readable format.

Right to Object

Object to processing based on legitimate interests or direct marketing.

Right to Restrict

Request restriction of processing under certain circumstances.

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.

8. Contact Us

If you have questions or comments about this privacy notice, please contact us:

Data Controller

Warrington Services Directory Ltd

Email: [email protected]

Supervisory Authority

You have the right to make a complaint to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection.

This Privacy Policy is compliant with UK GDPR and the Data Protection Act 2018

Version 1.1 | Last updated: March 2026 | Effective from: March 2026